PromoBlackBox News
Online Marketing
Know It Or Vanish from the Business Landscape
www.how2succeedonline.net/Online-Marketing-News.html
7/07/2007 4:45 PM

Promo Black Box to the Rescue

Like a tidal wave, the Internet is growing in volume and velocity globally so fast it’s almost frightening. Still, nine
out of ten businesses foolishly ignore its power and strength. This wave cannot be stopped, and if enterprises
don’t head to high ground soon, they could very well be swept away.

How crucial is it to know about Online Marketing? Consider the following:

  •  50% of all offline purchases are now preceded by an online search based on a Pew Study.

  •  Online Marketing is the fastest growing form of advertising, period.

  •  If your business is not marketing online, you’re already loosing thousands to competitors who are.

  •  9 out of 10 businesses have little or no idea how to market online.

  •  The learning curve in online marketing is huge and progressing in dog years.

  •  Companies that are providing Online Marketing Training Solutions like

Promo Black Box and www.How2SucceedOnline.net are now filling this tremendous need.

“The business world desperately needs to catch

up to consumers in terms of the use of the
internet”, Craig Garcia, one of the founders of
Promo Black Box and President of EDC Gold)
stated recently during one of the Promo Black
Box live webinars he hosts bi-weekly with Bob
Cerfail, President of In Touch Media Group.

Even companies like Microsoft were blindsided

by the Internet’s growth and realized that their
own long term survival depends on butting
heads with the likes of MSN, Yahoo, Google,
and Ask.com in the online marketing arena.

“And it’s not just about Search either.  Just think

about all the social networks.  Who would have
thought that You Tube and MySpace, as well as
other social network sites, were a place for
corporations to advertise with profitable results? Even I had to join the party," says Peter Grundner, "and I’m
amazed at the results.”

The Question becomes…Can a company that refuses to take online marketing seriously survive? The answer
is a resounding NO. This is not just my opinion. Consider the Pew Study just recently released, whose results
showed that 50% of all offline purchases in the US in 2006 were preceded by an online search.  What does this
mean for stubborn companies that have been successful with local offline efforts for decades? They will be
affected greatly, perhaps mortally, if they do not discern the signs of the times.

But where can a business turn for help in catching up? There are a plethora of books and teaching tools, all
promising to be your ultimate solution. One major problem with buying traditional books on the subject is the
snail pace nature of the hard copy publishing industry.

The great thing about online publishers and teaching sites is that, like the Internet itself, they are nimble and
can tweak content continually to ensure delivery of the latest secrets. "A great solution is Promo Black Box,"
says Peter Grundner, founder of www.How2SucceedOnline.net and agent for Promo Black Box. "Whether you’
re a ’visual’ or ’auditory’ learner, live webinars with a good teacher are the best way to absorb the information –
and absorb it rapidly."

The Promo Black Box bi-weekly webinars and taught by one of the top Internet marketing experts in the world,
Bob Cefail (Chairman of In Touch Media Group, one in a handful of companies to have both Google Corporate
and Yahoo Ambassador Status). Besides having directed hundreds of the most successful online marketing
campaigns, Bob is a tremendous teacher. His affable personality and cut-to-the-chase style (fraught with
example after example of current campaigns), help you learn the basics fast, and enjoy every minute of it.

Webinars are unique in that you hear Bob explaining various points, while simultaneously seeing his computer
screen and watching as he navigates around to different websites, circles various problems or placements, and
highlights current advertisers’ mistakes and victories.

About EDC
EDC is a direct sales company specializing in sales of digital products including e-books and software titles and
now also Promo Black Box. EDC offers several levels of business opportunities to the online entrepreneur.

About In Touch Media Group
In Touch Media Group is an online marketing and PR firm recognized for its proprietary technology and cutting
edge solutions that enable its clients to maximize their marketing objectives.

For more information about Promo Black Box visit www.how2succeedonline.net or check out or Marketing
Insight blog.

Original Press Release
Web Wire - Press Release 7-07-2007
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by Peter Grundner

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